Saturday, June 27, 2020

Delightful Decorations Dr. Websters Kamikaze Chickens

Experienced writers know that one of the secrets of an excellent essay is the use of literary devices—what we here at IEW call â€Å"decorations.† The decorations taught by IEW are alliteration question conversation quotation 3sss (three short staccato sentences) simile/metaphor Andrew Pudewa’s mentor, Dr. James B. Webster, was a master of figurative language. In his humorous essay â€Å"Kamikaze Chickens,† Dr. Webster demonstrates the power of simple decorations to turn boring, banal prose into a delightfully entertaining story. He employs many other literary devices not listed above, but we have marked five of the six taught by IEW. (Read the complete essay here.) In Kampala, the capital of Uganda where we lived for a number of years, an average chicken could be bought for less than two dollars, while in the rural north where I conducted research, they cost only fifteen cents each. Following a month-long stretch in the field conducting interviews, I and my mates decided to purchase and transport some chickens back to Kampala. [dramatic anecdotal opening] While in the market, I became carried away with excessive and ill-considered enthusiasm, purchasing one hundred hens and deciding optimistically to ship them south by bus. Eagerly purchasing a large reed or wicker basket in which Africans carry their fowl, we watched as the driver tied the basket with its century of hens on the top of the bus. †¦ None of us in the car considered what we would do if the basket slid off, spilling and spreading spastic hens over the savanna. [alliteration] Would male egos survive leaping through the grasses, falling into holes or stumbling over logs in a scr amble for a few pennies worth of chicken flesh before a busload of squawking, gawking, mocking spectators? [question] Men might wrestle hungry lions in such an arena. But chickens? At about eighty kilometers an hour those daredevil, kamikaze chickens began to wiggle and escape through the raffia. Suddenly flying off in all directions, they looked like an erupting, exploding volcano. [simile] Some remained airborne for a couple of miles, landing far off in the trees or fields. One shot straight up. Into the blue. Momentarily disappearing. [3sss] Catching the jet stream, it took off west still vigorously sailing until it disappeared over the horizon, possibly landing as a dove of peace [simile] during civil strife in neighboring Congo. Those closer to home were landing three hundred meters away in farmers' fields like raining hand grenades sprayed by a helicopter gunship. [alliteration, simile ] Gazing skyward, farmers who had been cultivating routinely must have thought the heavens had opened and sent a miracle much better than manna. †¦ As the bus gained speed, the volcanic eruption intensified until a dozen hens could be seen in a spiral high into the sky . At the top of the spiral, they shot off in all directions like long ribbons of debris bouncing and flapping in the breeze. [simile ] It was a community fowl supper, chicken "take-a-way" or "chicken-to-go.† [metaphor ] That evening in henhouses across northern Uganda, some chickens were claiming kamikaze bragging rights while farmers around their fires had marvelous—even far-fetched—stories to tell. Only six hens reached Kampala and the family stewing pot. Each cost exactly $2.50. [dramatic anecdotal and VSS close ] In the coming weeks, we will be talking more about when and how to teach IEW decorations, including some advanced techniques for students who have mastered the initial six. It won’t be long before your students’ verbal chickens become Japanese fighter pilots!

Friday, May 22, 2020

Cognitive Psychology - 863 Words

Cognitive Psychology Brian Shrum Psy/360 April 11, 2013 Dr. Turner Cognitive Psychology Hermann Ebbinghaus said, â€Å"Psychology has a long past, yet its real history is short† (Goodwin, 2008, p. 28). He was referring to the belief that while the study of human thought, emotion, and behavior is firmly entrenched in philosophy, psychology as its own discipline has only been around a short time. During this short time, different branches of psychology have come out, one of them is cognitive psychology, which is only roughly 50 years old. Cognitive psychology expands upon other fields of psychology to further reveal why human beings act in the way they do. This paper will define cognitive psychology, explore key milestones in its†¦show more content†¦The second, and most destructive shortcoming for behaviorism, was that it did not observe, nor could it explain, human language, or intrinsic drives (Willingham, 2007). From these short comings, it became evident that parts of the human psyche had to be studied, which is where cognitive psychology began t o form. However, this shortcoming has not been the only development to help cognitive psychology become what it is. The metaphor comparing the human mind to a computer was a big leap for cognitive psychology. It allowed new abstract ideas to formulate on how the human brain works like an information processing center (Willingham, 2007). The basic break down of this is sensory input gives way to processing, and from processing a behavior is chosen and performed. This behavior could be internal or external dependant on what the input necessitates. For instance the computer currently being used to write this paper is receiving input from the keyboard. This information is translated as a bunch of zeroes and ones, which are then output to the monitor in the form of the letters being typed on the keyboard. Combine this metaphorical approach with the onset of technology, specifically neuroscience, and cognitive psychology continues to evolve. Neuroscience has tremendously helped cognitive psychology evolve. With the development of brain studying equipment such EEGs, CT scans, and MRIs cognitive psychologists, and scientists, are better able toShow MoreRelatedCognitive psychology  . Essay5542 Words   |  23 PagesCognitive psychology  is the study of  mental processes. The  American Psychological Association  defines cognitive psychology as The study of higher mental processes such as  attention, language use,  memory,  perception, problem solving, and  thinking.[1]  Much of the work derived from cognitive psychology has been integrated into various other modern disciplines of psychological study including  social psychology,  personality psychology,  abnormal psychology,  developmental psychology, and  educational psychologyRead MorePsychology : Cognitive Psychology And Psychology1154 Words   |  5 Pagescome are explained by Cognitive psychology. With these necessary functions, you may wonder, just what is cognitive Psychology? Cognitive psychology is a branch of psychology that covers the mental processes of how people receive, retain and grasp information and situations. The term â€Å"cognition† stems from the Latin word â€Å" cognoscere† or to know. Basically, cognitive psychology studies how people acquire and apply knowledge or information. It is closely related to cognitive science and influencedRead MoreThe Theory Of Cognitive Psychology Essay2350 Words   |  10 Pagesyou are constantly employing cognitive processes in order to function throughout the day. The term for the study of these cognitive processes is cognitive psychology. Rutgers University defines cognitive psychology as â€Å"the scientific study of mind and mental function, including learning, memory, attention, perception, reasoning, language, conceptual development, and decision making†. One area of these cognitive processes is called wayfinding. It contains several c ognitive processes such as knowing theRead MoreCognitive Psychology Essay1294 Words   |  6 PagesEvolution of Cognitive Psychology Plynia Welty Psych 560 June 11, 2012 Brian Uldall Evolution of Cognitive Psychology Cognitive psychology embarked on a revolutionary journey since the era of Saint Thomas Aquinas (Dr. King, 2012). St. Aquinas was the pioneering mind behind the idea that behavior can be divided into two areas, cognitive and effect. Logging empirical research on a subject provides practitioners a comprehensive view of the subject matter (Dr. King, 2012). In relationRead MorePsychology : Cognitive Psychology And Psychology980 Words   |  4 Pages A Cognitive Psychology 1064 Words 5 Pages Cognitive psychology began around 19th century. Different approaches have been used to trace the roots of psychology. It is also known that cognitive psychology was out numbered by behaviorism but later revived, bringing into being cognitive revolution. The paper discusses cognitive revolution in the history of cognitive psychology as the most influential part in the practice of modern psychology. Introduction A scientific branch of psychology that isRead MoreCognitive Psychology : Psychology And Psychology Essay1165 Words   |  5 PagesCognitive Psychology Smith (2001) defines psychology as the study of the mind. One major subset within the broad study of psychology is popularly known as cognitive psychology. According to Aukrust (2011), cognitive psychology is a branch of psychology that deals with the study of mental processes which includes how people or individuals think, perceive, learn and remember. As a part of the larger cognitive science field, this psychology branch is by means related to other disciplines such as neuroscienceRead MoreCognitive Psychology And Human Behavior930 Words   |  4 PagesCognitive psychology has evolved over the years. Researchers are constantly trying to find new ways to understand and define the human brain. Our memory is quite important in how we function on a day-to-day basis. Our memories help us to remember important functions such as combing our hair, brushing our teeth or getting dressed in the morning. Memories also help us to learn more information. Cognitive psychology refers to the stu dy of human mental processes and their role of thinking, feeling, andRead MoreDifference Between Cognitive And Cognitive Psychology1389 Words   |  6 Pagestwo different approaches to Cognitive Psychology This essay will be focused on two different approaches to cognitive psychology: Cognitive Neuropsychology and Cognitive Neuroscience. Cognitive Neuropsychology is concerned with the patterns of cognitive performance and emphasis on the cognitive effects of brain-damaged patients who suffered lesions, injuries or diseases, providing vest information on normal human cognition. (Eysenck and Keane 2015, p.5) Whereas cognitive neuroscience involves in-depthRead MoreAntecedents of Cognitive Psychology1680 Words   |  7 PagesCognitive Psychology Definition and Subject Matter â€Å"Cognitive psychology is a modern approach to the study of [processes by which people come to understand the world- such processes as memory, learning, comprehending language, problem solving, and creativity. Cognitive psychology has been influenced by developments in language, computer science, and of course, earlier work in philosophy and psychology† – Hayes (cited by Lundin) This definition of Hayes emphasizes the notion that cognitiveRead More Cognitive Psychology Essay1753 Words   |  8 PagesCognitive Psychology Psychology is defined as the study of mind, emotion and behaviour. One major perspective within psychology is known as cognitive psychology, which is primarily concerned with the explanation of thought processes through the development of theoretical mental systems. Cognitivism is somewhat broad in it’s approaches to psychology and only linked in it’s goal to create

Monday, May 18, 2020

Trip Reflection - 949 Words

Planning a trip may be the hardest part of the entire trip. Once you have your agenda everything else falls into place. In my trip, I had two other partners helping prepare for this spontaneous trip. Each of us had a specific duty when creating a section of the trip presentation and narrative. While creating this presentation I learned a lot about myself and about my partners as well. I believe when reading this the instructor will know that our team put in all a great amount of effort and worked efficiently to finish the project. The instructor will also learn from this, that my team was overall formal and adults when it came to solving issues within of group. Our trip was over three cities: Berlin, Paris, and England. Each person in†¦show more content†¦We set up mini due dates within our group to make sure we would finish our project within time. My personal responsibility (PR1) throughout this presentation was to ensure I put in my part and made sure each section I did, I put in hundred percent, because it was not only my grade being affected but two other people who depended on me as well. Each one of us has duties within our own lives and worked out that it would be best to skype each other on days we had English Literature late at night around 8PM. We also communicated through email at one time when one of our partners laptop was down, we we reached each other through calling each other. Each person within our project had the same amount of responsibility throughout the project, which was 1/3 of the overall project the PowerPoint and narrative. To give a better perspective each person had to search for sites with information over things to do while in the given city. Each person also had to write their portion of the narrative on their city and how it related to the readings. I wrote the section over England, which came to be one and half pages long including how the location related to the readings. Isabo Turner, nominated herself and we also decided she would best fit to review and revise the narrative as needed to. Each person did their own research on their chosen location. We set up a chart with empty boxes for each person to insertShow MoreRelatedReflection of My Environmental Studies Trip to Hawaii Essay526 Words   |  3 PagesOver this last summer I struggled, but made it through the toughest thing Ive ever experienced. I went on an environmental studies trip to the Hawaiian Islands that while was the most memorable, influential experience Ive ever been able to accomplish, was still extremely challenging and completely different from my laid-back lifestyle. In order to go on this trip I was required to write 5 essays on different topics that are currently popular issues in Hawaii. This was quite a strenuous task forRead MoreField Trip Reflection844 Words   |  4 PagesReflection Paper I went to Starbucks for my Field Trip and prior to this trip, I made a list of things that I would like to particularly observe relating to American culture/values. Some ideas included interactions between American people, gender differences as well as employees attitude. I wanted to examine the ways in which Americans behave around people or their behavior towards other people. Before the field trip, I had a few thoughts/assumptions/beliefs about Americans such as I thought AmericansRead MoreReflection Paper : A Trip906 Words   |  4 Pagesfirst draft, I had two stories, the first being about a change of fate (Wheel of Fortune) and the second being about a past excursion (A Trip). However, after being workshopped, I realized that I had to focus on one of the stories. As such, I took into consideration what my peers thought that day and decided to expand upon my second story, originally titled â€Å"A Trip†. One of the major issues I faced when writing my stories was having a clear focus. Additionally, since each story was relatively shortRead MoreA Reflection On The Mission Trip1062 Words   |  5 Pagesmorning when the birds were just starting to chirp, my older brother and I were arguing with my ma. This heated debate regarded whether or not to attend a mission trip with a newly formed youth group at our church. We did not want to go because we thought the kids were odd. On the other hand, our mom thought going on the mission trip would allow us to make new friends, so we gave it a try. Although we reluctantly went in with a biased perspective, as we traveled in a compact blue bus to VirginiaRead MoreMy Reflection On The Court Trip1129 Words   |  5 PagesThis is a report of my reflection on the court trip that my class, CLU 3M attened on May 18, 2016. This report contains my reflection on what I did that day, what I saw, and my opinion on our judicial system. In this report some of the terms that I recognized during the trips are bolded, and I have elaborated on the meanings of the terms. I will conclude this report with my opinion the court process. Brad and I walked into the provincial court on Wyndham street at approximately 8:40 am. ProvincialRead MoreIt Is A Water Purification System1665 Words   |  7 Pagesverbally. Short-term mission trips are a highly anticipated part of an adolescent’s involvement in youth ministries. In light of international flights being cheaper and the rising middle-class, cross-cultural missions has erupted across the world, but more specifically North America and parts of Asia. Dr. Terence D. Linhart looks at youth group short-term mission trips and how the adolescent anticipates the life-changing experience of the trip. Linhart asserts that the trip focuses on the developmentRead MorePersonal Narrative : Why I Travel1728 Words   |  7 Pagesbegin to truly learn about themselves and the world. Once they finish travelling, that same person may find themselves to be totally different than the one who left. In my short 14 day trip to Senegal, I feel as if I learned a lifetime’s worth of knowledge about not only Senegalese culture but also about myself. The trip as a whole was fun and interesting but this also means that there is a danger the true meaning co uld be lost in the smiles and happy memories. I feel travel is so much more than justRead MoreA Research On Field Trips1622 Words   |  7 Pagesresearch has been conducted investigating the effectiveness of field trips and what it takes to plan and execute a successful educational trip. Field trips have been shown to engage students and increase student knowledge. The informal learning environment provided by field trips allows students to be more relaxed and encourages social interaction (Behrendt Franklin, 2014). According to Behrendt and Franklin (2014), field trips generate positive student attitudes and increase student interest becauseRead MoreReflection Of Illusion1635 Words   |  7 Pages Shattering a Reflection of Illusion I stare blankly at the blinking caret. Propped up snugly against three quilted pillows and one calculus textbook is my laptop. To be more specific, a laptop opened to an empty Microsoft Word document. Writing a speech is no easy task, but writing a valedictory address is like playing darts with spaghetti. Humbly accepting the position as the class valedictorian, I have been graced with the task of writing an excerpt that would fill my classmates’ hearts withRead MoreEvaluation And Critical Analysis Of A 25 Minute Counselling Session2452 Words   |  10 Pagesopportunities for reframing, In summarising a point of Jane’s with â€Å"that’s interesting, so you think your work has moulded your philosophical constructs and view of the world?† Jane was allowed to further reflect on her statement. Summarising the trip and the thoughts expressed that her philosophical ideas from the type of work she does. At one point in the interview when we had strayed from the topic of travel to parenting style my summarising seemed to allow Jane to move back to what she wanted

Thursday, May 7, 2020

The Impact Of Social Media On Our Society - 1301 Words

(Show clips from Joey, Connor, Ingrid, Troye and Hannah’s coming out videos) (Black out) These people are highly respected by this, the social media generation. They are role models and yet, they do not have the same rights as many others. They cannot marry the ones they love. (Cut to me) Harper Lee wrote it well, you never truly understand a person until you climb inside his skin and walk around in it. Imagine the whole world was flipped, and being homosexual was the norm and heterosexuality was considered abnormal. By the standards of the church you were disowned and you couldn’t marry the one you loved. Would you try to fight for your own rights? So that if you were seriously injured tomorrow, your partner could have a say in your†¦show more content†¦After presenting the evidence from both perspectives, I will then evaluate whether the legalisation of gay marriage can be seen as a step towards considerable social change or if the evidence given aligns more thoroughly with the arguments of cultural conflict. Unquestionably based upon the acquired research, it can be seen that Marriage Equality is an inevitable social change to come in the following years in Australian society. (__) Gay Marriage in the past few years has been a topic that has been highly debated and discussed. As with any controversial issue, there are two sides to this argument. One side, the opposition, cites religious view points and concerns about fornication and further raisse concerns that the rights of marriage should be restricted to heterosexual couples (Debate.org). An increasing number on this side of the argument have recently changed their opinions over the last few years as a result of mounting pressure from LGBTI groups. People supporting marriage equality assert that marriage is a civil right and therefore should not have restrictions based on sexual orientation. This side firmly believes that love, not sexual orientation, is grounds enough for marriage (Debate.org). The supporting side seems to be the populist view point, as evidenced from the recent changes of law in some of the most prominent countries in the world, such as America. (__) The supporting side of

Wednesday, May 6, 2020

The History and Influence of Martin Luther - 1901 Words

The History and Influence of Martin Luther A German priest, professor of theology and philosophy, but most importantly an iconic figure of the Protestant Reformation of the 16th century. This man alone challenged the most powerful religion, empire, and figure of the time. What he did would soon influence the lives of millions of people all around the world. He is known as the father of Protestantism. The man changed the course of history and reshaped Europe. This man’s name is Martin Luther. Martin Luther was born on November 10, 1483 in Eisleben, Saxony, in the Holy Roman Empire (currently located in Saxony-Anhalt, Germany) to the parents of Margarette and Hans Luther. Hans Luther was the son of a farmer who was originally going†¦show more content†¦In the letter was a copy of his â€Å"Disputation of Martin Luther on the Power and Efficacy of Indulgences,† which later became known as â€Å"The Ninety-Five Theses†. In the Theses, Luther argued that indulgences were a violation of the intentions of confession and penance and that people were falsely being told that absolution (being forgiven of a sin) could be bought. On All Saint’s Day, October 31, 1517, Martin Luther took his ninety-five theses and nailed it to the front door of the Castle Church of Wittenberg. The act that Luther did would be considered the start of the Protestant Reformation. The Nailing of the ninety-five theses caused a major uproar from the Catholic Church as the theses challenged the authority of the Pope and questioned the practices of the Roman Catholic Church. Luther was also condemning them for corruption as Luther believed that Christians are saved from sin by having faith in God (known as Sola Fide) not by just simply doing good deeds and work. In 1518, Martin Luther continued to defend his belief to the church and the very next year Martin angered Pope Leo X (1475 -1521) by not acknowledging the Pope’s absolute authority. In 1521, Martin Luther was charged with heresy (a person who violates the church’s teachings) by Pope Leo and was later excommunicated from the church. In April of 1521, Martin was ordered to appear in front of the Diet of Worms (a council that met at Worms, Germany) to retract hisShow MoreRelatedMartin Luther s Life Changin g Life1604 Words   |  7 PagesMartin Luther Kjerstine Martin HIST 101-04F May 1, 2016 Thu-ba-lump. A single horse’s hooves hit against the dirt as he runs down the road. Thu-ba-lump. Thunder claps overhead. Thu-ba-lump. Lightning pierces the ground, startling the horse and throwing the rider from it. On his knees, frightened for his life, he calls out into the storm, â€Å"Help me, St. Anne! I will become a monk! (Christian History Magazine Staff, 2000)† While no one knows exactly what happened on this day, it was quiteRead MoreMartin Luther And His Influence On Peasant Results951 Words   |  4 PagesProfessori Mark Borcija History 1111 Rezvan Ngalla December 11, 2015 Martin Luther and His Influence on Peasant Results Martin Luther was one of the most influential people in Christian history, when he began the Protestant Reformation in the sixteenth century. He questioned some of the basic beliefs and principles of the Roman Catholic church and his followers split from the Roman Catholic to begin the protestant tradition. Martin Luther spent a few years at the monastery and finally becameRead MoreThe Life of Martin Luther1037 Words   |  5 PagesMartin Luther was a man who impacted the world’s society and history. He marked the beginning of the Protestant Reformation, which changed the course of Christianity forever. He was a powerful man of God, who reformed the corrupt Catholic Church, rediscovered the Living Word of God, and restored many authentic Christian doctrines. Luther was a man who changed the world. Martin Luther was born in Eisleben, Germany on November 10, 1483 to a middle-class family. During his childhood, two of his brothersRead MoreThe Influence Of Martin Luther King Jr.1609 Words   |  7 Pages Martin Luther King Jr. was an African-American civil rights activist who lived from 1929 to 1968. He was mostly known for his peaceful protest movements across America, and for his speech ‘I Have a Dream’. Martin Luther King Jr. was also known for his connection to Christianity, and how he used the influence of Jesus Christ throughout his life to lead the people of the activist movement through times of trial and revolution, while relating many of his teachings to the Bible. He made very significantRead MoreWho knew the two most powerful African Americans that influence countless of people in history and700 Words   |  3 PagesWho knew the two most powerful African Americans that influence countless of people in history and wrote their one of many most inspirational work while locked up in jail? Martin Luther King Jr. was incarcerated because the city officials issued a court injunction to prohibit the civil rights marches in Birmingham. Whereas, Malcolm x was arrested for burglary while trying to pick up a stolen watch he had left for repairs at a jewelry shop. The fight for civil right was taken in the 1960s, whereRead MoreEssay about Martin Luthers Impact on the Catholic Church938 Words   |  4 Pages Introduction Martin Luther was a Monk, Priest and Theologian born in late 1483 in the German town of Eisleben. His father owned a copper mine and had always wished for his son to go into civil service. When Luther was seventeen he arrived at the University of Erfurt. By 1502, Luther had already received his bachelor’s degree and by 1505 he had a Master’s degree. The same year, while returning to University, he was caught in a tremendous thunderstorm. A lightening bolt struck near him and terrifiedRead MoreAnalysis Of Martin Luther Kings I Have A Dream Speech1031 Words   |  5 PagesRosa Parks once said â€Å"Stand for something or you will fail for anything.† Being one of the influential quotes of all-time, Martin Luther King Jr. did not fail to expound on her statement. In his life as well as Martin Luther King Jr’s â€Å"I Have a Dream† speech, he was an avid and determined African American striving for racial equality. He allowed for others to follow his l ead, and to continue his legacy as the U.S continues to live on as a nation of freedom, liberty, and a home of safe living. King’sRead More Complexities of Dr. Martin Luther King Essay1254 Words   |  6 PagesMartin Luther King, Jr.’s impact on the civil rights movement was nothing short of monumental. To say anything less may be considered sacrilege in the history of the United States. King’s liberal and Christian upbringing, comfortable and educated childhood, and his theological education all played a large part in his contributions to civil rights in America. Perhaps one of his most sustained acts was his ability to represent the plight of African American rights while simultaneously portrayingRead MoreMartin Luther Kings Impact On The Civil Rights Movement1030 Words   |  5 PagesMartin Luther King, Jr. was an American priest, activist, and important leader in the African-American Civil Rights movement. His main hope was to secure progress on civil rights in the United States, and he has become a human rights icon. King was a Baptist minister and activist. He led the 1955 Montgomery Bus Boycott and helped found the Southern Christian Leadership Conference in 1957, serving as its first president. King s efforts led to the 1963 March on Washington, where King delivered hisRead MoreCriteria For A Nobel Prize996 Words   |  4 PagesConcern for the Broader Community †¢ Influence and Impact Explanation of the First Nobel Laureate As Lutheran Pastor, it should not be a surprise that I have chosen the 16th Century Reformer Martin Luther as the first Nobel Laureate in Pauline Leadership. Martin Luther was an Augustinian monk and priest, who received a doctorate in theology and was ultimately given a post as a professor at the University of Wittenberg (Bishop, n.d.). â€Å"It was at Wittenberg that Luther began to question several of the

Capstone Paper Free Essays

An accomplished leader is a strong communicator, motivator and problem solver. Building teams, motivating employees, measuring client needs and managing conflicts are some of the critical tasks of a leader. The definition of leadership is â€Å"the ability to inspire confidence and support among the people who are needed to achieve organizational goals† (Durbin, 2). We will write a custom essay sample on Capstone Paper or any similar topic only for you Order Now This is the primary goal of a good leader however I believe the leader needs to have a certain number of characteristics or traits in order to provide this to his/her employees. Loud have to say that the most important traits of a good leader are a passion for the work and the people, self-confidence and trustworthiness. I think that it is crucial for a great leader to be passionate bout the work that they do as well as the team that they are leading. Within my current role as a Senior Business Support Coordinator, we’re required to take on a leadership role on an almost daily basis. One particular instance that recall of which I had to take on a complete leadership role was during a snow storm. I was one of the only seniors or management that was actually able to make it into the office. With the few of us that were actually able to make it into the office, took control and distributed all of the cases that needed to be handled that day. I made sure we had appropriate phone overage and triages all incoming work that was received. On this day with short staffing we were able to handle all of the cases that were due for that day and we had not late reports to our home office or the FDA. The association amongst effective performance evaluations and employee morale is very close. Actually, one of the core reasons to evaluate employees is to encourage them. As a leader, this is an opportunity to reinforce things an employee does well and provide correction and planning for areas that need improvement. It is important to understand that performance evaluations re definitely a necessary evil, however the process chosen to evaluate one’s employees needs to be considered very carefully. Problem Statement The issues with performance evaluations are not within the systems themselves but in how they are administered. It is hard for an employee to deal with a negative performance evaluation in general. However, it is even harder to deal with a performance evaluation that one would consider average when the employee may feel that their work performance level is really much higher. Research Design This capstone paper will consist of taking a anonymous poll within my apartment of my co-workers in regards to how they feel about how the process of performance evaluations are handled with our organization. How these performance evaluations and promotions affect their work performance and feeling about the company. Results of Study Within my company we have a system in which we used called the UP system. This system has all of our goals that are cascaded down from out managers. Within the product safety department the majority of all our goals are group goals so it is extremely hard to stand out individually. It allows for a â€Å"loafer to receive the same rewards because the other’s pick up the slack and still hey look good in return. In December and January of each year the employee lists their progress, weight goals, lists any accomplishments, year- end self-appraisal on UP/LDAP (Individual Development Plan) and we submit them to our manager. The manager and employee then discuss to ensure everything is clear and accurate. The manager then obtains feedback and input on the employee’s performance and behavior from others and participates in calibration. Calibration is a system of checks and balances that ensures the employee’s performance is rated as fairly, objectively and equitably as possible. The next step to the UP process is to have the manager draft UP year-end appraisal considering employee’s self-appraisal, input and managers own observations. Here is where the issue in my opinion comes into play. It is understandable that feedback is necessary in order for managers to make an accurate assessment of the employee’s performance and behavior. When the managers meet to discuss ratings they are allowed to provide input on each employee even if they do not directly work with that employee. How is it possible to make an assessment on an employee’s performance or behavior if a manager is not directly working with them at any time? I believe the feedback should come directly from those that work directly with the employee so that a true assessment and feedback Can be given. We are also required to attach to our UP system is a form that is called an DIP or Individual development plan. The purpose of this form is to set long term goals for your career path and your manager is supposed to help you GU did. After all this has been performed at the end of the year and an assessment has been performed a rating is applied to the employee. How to cite Capstone Paper, Papers

Marketing Strategy Uber

Question: Discuss about theMarketing Strategyfor Uber. Answer: Introduction Uber is a share and ride taxi service that is supported by the Google. The services of this company have been launched in Australia in the year 2012. He services ever since has seen an unprecedented growth and popularity. Nevertheless it has been in a, logger heads with the general taxi services of the nation. In the following discussion we shall propose a marketing strategy that can help to improve the business plan and structure of Uber in Australia(Nextjuggernaut, 2015). Controls The controls of the marketing plan shall indicate at the points or the parameters that can be used for monitoring the progress of the business plan and to ascertain that how much of the projected plan has been attained. Customer Feedback: The uber is a taxi service system that provides an option to the customers to register their feedback with the company; In fact this system is mandatory. The customer cannot book another taxi without giving a review of the previous service used. This is a parameter that can be used to ascertain the success of the service o the brand in the market. Target Sales: The target sales can yet again be another effective control of the marketing plan that can help the management of the company to understand the business trend or tide of the company. Budget: The budget values of the plan can help the management to understand again that whether the business is having a profitable trend or not. Market Share: The percentage of market share of the brand can also act as a probable control that can tell whether the business plans are attained or missed(Funk, 2015). Analytics and Performance In order to bring about a successful marketing analytics, or a process of evaluating the success of the marketing plan as designed earlier, the system of evaluating the customer feedback can be put into rigorous and aggressive use. At the same time the management can also focus on the element or the index of market penetration that has been successfully attained by the brand. This is again an index that shall be indicated by the sales figures of the brand and also an increase in the area of operation of the brand. In addition to the same we see that the brand can elevate its performance through an increase in the range of services that it can provide to the customers. Hence one of the underlining points shall be to come up with innovative services that can attract the attention of a larger section of customers('Keefe Jones, 2015). Implementation The implementation of the marketing strategy shall consist of the following steps that can actually help the company and the brand to increase its visibility amongst the customers, so that it can attract the attention of a larger gamut of users. In this context the marketing team shall have to make use of various channels: Use of the media channels such as the television, radio and also the print media shall be one of the major sources that can help to build the brand image in the market. The various media channels shall be used to create an increased awareness of the brand amongst the customers in the market. The portals or the sites of this service are one of the best channels that can help the user to know about the other new schemes of the brand. This shall be one of the most vital moves on the part of the brand to introduce its new services amongst the customers of the brand. Uber can also start a new scheme as per any person who can add a new customer to the companys list shall get a rebate of a certain percentage over the next three rides. This shall lead to a positive word of mouth about the brand almost the customers(October, 2014). Marketing Administration Organization The marketing administration organization in this context shall deal with the attributes of the product category, the country where the marketing is being done, Australia in this case and also prime offer being made. In terms of the product category, mention can be made of the new offers and the new products that are to be launched. In this context the scenario of the Australian market, the requirement of the people of the nation etc are to be kept in mind at the time of making the marketing strategy. In other words the prime facet on which the marketing strategy is to be planned shall be based on the aspect of the new features of the services that are to be launched. This is an aspect that can help to attract a larger gamut of customers for the brand(Cmd, 2015). Contingency Planning The contingency planning of the marketing strategy shall concentrate on changing the genre of attraction that has to be projected to allure a larger share of customers. Initially as per the original strategy the aspect of new services and new features would have been projected to attract the attention of the customers. However in case it failed the point of attraction and its projection would defer to the following points: The prices of the rides shall be lowered in the name of the approaching festive season. The services can offer other lucrative offers such as free wifi connection and better connectivity rates. Uber can also work on the facet that elderly people shall be given extra assistance in terms of carrying their luggage and giving them extra attention. This personalised touch can help the brand to build a better goodwill amongst the customers of the nation. Uber can also introduce the system of granting extra rebate to people who are celebrating days such as birthdays, anniversaries etc(Bellpartners, 2016). Conclusion It is to be remembered in this context that the market is a lucrative and also a challenging one in Australia. The marketing strategy for Uber has to be such that can offer extra advantages to the customers and can offer them a feeling of extra care extended. References: Bellpartners. (2016, April 06). Insurance What does the rise of ride-hire services mean for insurance in Australia? Retrieved October 22, 2016, from Bellpartners: https://www.bellpartners.com/insurance-what-does-the-rise-of-ride-hire-services-mean-for-insurance-in-australia/ Cmd. (2015, October 06). Uber Australia. Retrieved October 22, 2016, from Cmd: https://www.cmd.act.gov.au/policystrategic/regreform/2015-taxi-industry-innovation-reforms/submissions/uber Funk, J. (2015, April 13). Uber's Business Model. Retrieved October 22, 2016, from slideshare: https://www.slideshare.net/funk97/ubers-business-model 'Keefe, B., Jones, M. (2015, October 22). How Uber plays the tax shell game. Retrieved October 22, 2016, from fortune: https://fortune.com/2015/10/22/uber-tax-shell/ Nextjuggernaut. (2015, September 24). How Uber Works: Insights into Business Revenue Model. Retrieved October 22, 2016, from nextjuggernaut: https://nextjuggernaut.com/blog/how-uber-works-business-model-revenue-uber-insights/ October. (2014, October 02). A review of Ubers online marketing strategy. Retrieved October 22, 2016, from webprofits: https://www.webprofits.com.au/uber/